MANCHESTER UNITED lost $1billion over the past season as their poor form starts to have a major impact on the value of the club.
The controlling company which owns the club has seen 25 per cent of its worth disappear in the time it has taken for United to fall apart on the pitch.
Manchester United Plc was valued at an all-time high of $4.27billion (£3.31bn) at the end of August last year – but now it is trading a $3.17bn (£2.5bn).
And that could increase the pressure on the Glazer family as calls from fans for them to sell the club begin to ramp up.
There has been virtually no difference in the value of the pound against the dollar which could have impacted the share price, though a drop in the New York Stock Exchange market last Autumn hit the club hard.
But while the US market has grown steadily back to almost the same level as last August, United’s value has fallen away in the same way the team has plummeted on the pitch.
On August 31 last year, shares cost $26.20 but today they are trading at $18.08.
There was a brief period of improvement following the appointment of Ole Gunnar Solskjaer as manager with the side embarking on an eight-game winning run.